Normal Design.

Branding Journey: Dos

Bellevue Salon & Spa

This is one of a series of ads designed while working for 1010 Creative for the Bellevue Salon & Spa in Center City, Philadelphia. The goal was to give the classic salon a trendy, modern feel to attract a younger crowd.

Avenue 89

This was a branding concept for the start-up blog and editing company, Avenue 89. The goal was to have a modern but classy feel. The golden tones keep the design feeling classic and high-end.

Triangle Tavern

Triangle Tavern in South Philadelphia ran an adult water ice loyalty program. Customers could get one free drink for every 10 drinks they ordered. I used several different typefaces to help match the energy of the bar's logo. This program increased repeat business.

Moriarty's Menu

The challenge for this project was to fit an extensive menu onto one poster. Moriarty's Irish Pub has a very classic, homey pub feel. The menu went from multiple pages to one for easier storage and cleaning. The serif font was used for a classier, traditional feel.

Hard Rock Cafe

This was a concept for a box with a milestone pin inside to congratulate an employee who stayed with the company for 20 years. The white piano represents John Lennon's piano, and the red adds an exciting, but classy punch of energy.

Darko Gray

This was a band poster for a local band in Orlando, Florida called Darko Gray. The cover title was called "Welcome Back To The Dark". It was a concept album about an astronaut who loses everything when he gets lost in space.